Chinese International Communication Co. (CICC) has selected ATP Satellite to provide capacity and promotion for Asia’s Great Wall TV. Photo: CICC

[Via Satellite 11-08-2016] Chinese International Communication Co. (CICC) has officially selected APT Satellite to promote the Great Wall TV Platform, a mix of 25 TV channels from China with Chinese, English or French voice-over, to new viewers in Association of Southeast Asian Nations (ASEAN) countries. APT Satellite plays two roles in the cooperation: providing satellite capacity and promoting Chinese TV content landing in ASEAN countries. The commitment comes after two months of test runs by CICC on the Apstar 6 satellite at 134 degrees east and the Apstar L satellite at 128 degrees east.

“The Great Wall TV is the only platform with exclusive right to export TV contents from China to the world. The new expansion this time is a strategic move to attract new audience,” said LYU Chunguang, general manager of CICC.

The Great Wall Asia platform is available throughout the Asia-Pacific region through its operation on three Apstar satellites, namely Apstar 5 at 138 degrees east, Apstar 6 at 134 degrees east and Apstar L at 128.5 degrees east. The whole package or any channels inside can be contributed to cable TV, satellite Direct-to-Home (DTH), or Over-The-Top (OTT) operators based on authorization.