[Satellite Today 07-20-09] GlobeCast signed a deal with Russia Today to distribute the FTA English-language channel across networks throughout Asia, the company announced July 17.
The distribution will initially focus on cable and DTH platforms in India including WWIL, Dish Hits, InCable, 7Star, Big TV and SunDirect platforms – representing a potential viewership of seven million homes. GlobeCast is also bringing the channel to over 15,000 rooms in more than 100 high-end hotel networks in India.
Separately, GlobeCast has reached an agreement with Hong Kong Cable TV, expanding Russia Today’s reach to viewers in the city-state.
GlobeCast to Distribute English Programming in Asia
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