XM Inks Broadcasting Deal With New York Times

The New York Times Co. and XM Satellite Radio Holdings Inc. said Aug. 3 they signed an agreement for the satellite radio company to carry content from the recently created New York Times Radio unit.

Under the agreement, XM will carry New York Times’ WQXR music series “Reflections from the Keyboard” on a classical music channel and develop other classical programs. XM also will include reports, reviews and commentaries from Times staffers in several of its talk radio channels, and the companies will develop an hourly newscast for selected XM talk channels.