SES Astra, Alfacam To Launch Europe’s First HDTV Channel
By Staff Writer | October 23, 2003
SES Astra, a unit of SES Global [Luxembourg: SESG], and Alfacam, the Belgium-based TV facilities provider, have signed an agreement to launch Europe’s first high-definition television (HDTV) channel, Euro 1080, via an Astra satellite located at 19.2 degrees East Longitude.
Starting in January, Euro1080 will broadcast exclusively in high definition, and offer programming in music, sports, shows, cultural events, and documentaries. A special-events channel will distribute programs via satellite to cinemas equipped with electronic projection systems.