[Satellite TODAY 12-20-11] GlobeCast has commenced broadcast of Travel Channel HD on Measat-3 satellite to reach homes across the Asia Pacific region, operator Measat Satellite Systems confirmed Dec. 19.

   Travel Channel HD is an expansion of its current SD channel, which is also delivered via GlobeCast’s capacity on the Measat-3 spacecraft. Globecast said the platform launch significantly expands the Travel Channel’s HDTV broadcast capabilities in the Asia to reach all key HD pay-TV platforms in the region.

   “Travel Channel is delighted with the support of GlobeCast in extending our channel offer to HD platforms and viewers across Asia. With our first HD affiliate in Taiwan already launched, we are close to inking further deals across the region. India, where Travel Channel has just received down-linking permission, is a particular target for our HD channel,” Travel Channel Director of Business Development Gerry Ritchie said in a statement.