AsiaSat Signs Deal with French Broadcaster TV5Monde
AsiaSat has signed a new broadcast capacity contract with a leading French broadcaster. The company announced TV5Monde, will use AsiaSat 5 to distribute TV5Monde Pacifique HD to serve audiences in regions of North East Asia and Oceania. This is a further addition to TV5Monde’s TV bouquet on AsiaSat satellites.
TV5Monde has rapidly expanded its audience penetration in Asia Pacific, now having access to more than 142 million TV households via free-to-air TV networks and pay TV platforms and over 300,000 hotel rooms in 42 Asia-Pacific countries.
“We have come a long way since we first brought French programming to Asia more than two decades ago. Over these years, our partnership has gone from strength to strength, and we are proud to become an essential part of TV5Monde’s delivery of four HD and SD channels in the Asia- Pacific. We look forward to continuing our journey and success together while exploring further collaboration opportunities to promote TV5Monde’s growing presence through presenting the richness and diversity of French culture to Asia-Pacific audience,” Ina Lui, Senior Vice President, Commercial, Business Development and Strategy of AsiaSat, said in a statement.