Sirius TV Signs Capacity Deal with SES for Broadcast in Malaysia
SES has signed a new capacity deal with a Direct-t0-Home (DTH) broadcaster in Asia, the company announced Oct. 5. Sirius TV, a brand of Smart Digital International, has signed a multi-year contract with SES to deliver a new bouquet of satellite TV channels across Malaysia. The Sirius Basic subscription package launched Oct. 1 with 13 initial channels, five of which are broadcast in HD.
Sirius TV is targeting subscribers in a market of just over 30 million people. The brand will be using capacity on the SES-12 satellite – SES’s Geostationary Orbit (GEO) satellite at 95 degrees East.
In addition, Sirius TV will also adopt SES’s Cloud Playout service, which provides a solution which aims to enable an agile and scalable business model as the broadcast and media industries move toward a cloud-focused landscape. SES recently reported it is seeing strong take-up of its Cloud Playout service.
“We are pleased to be delivering Sirius TV’s services via the latest broadcasting and content delivery technology from our partners at SES. Their high-powered SES-12 satellite and end-to-end cloud video solutions have empowered our business model and workflow with flexibility and scalability,” Khairuddin Abdul Rahman, CEO of Smart Digital International, Sirius TV, said in a statement.