BSkyB, the U.K satellite pay-TV operator, has continued its push to make its content available on different platforms. In its latest deal, BSkyB announced that Vodafone has teamed up with Sky Sports to show live coverage of the Gillette Soccer Saturday television program on Vodafone Live. 3G Vodafone customers will be able to access the show between 3:00 p.m. local time and 5:30 p.m. on Saturdays.