Panamsat announced July 5 that Panglobal TV, a joint marketing alliance between Panamsat and Globecast Australia, signed a multi-year agreement with TV Oceania to bring Japan Broadcasting Corp.‘s NHK World Premium service to Australia.

“NHK has long been a valued customer on Panamsat’s global fleet,” said David Ball, vice president of Asia Pacific at Panamsat. “By extending its agreement with Panamsat to include the Panglobal platform, NHK will now have access to Australia’s sizable Japanese-speaking population.”

Panglobal TV is a direct-to-home multi-ethnic programming platform that reaches tens of thousands of viewers across the Australian continent.

Financial terms of the deal were not disclosed.