Is the Unconnected Market As Lucrative as Satellite Operators Think?
By Kendall Russell | March 19, 2018
SpaceX launches Paz and its first Starlink prototypes in February 2018. Photo: SpaceX.
Satellite operators often boast about the market potential that exists in the 3 billion people on Earth who aren’t connected to the internet. But even if their business plans survive the economic hurdles associated with launching a broadband constellation, there’s a chance demand from the unconnected population won’t be up to snuff.