Gas Station TV Partners With Hughes

[8-27-2007 – Satellite Today] Bored consumers at the pump will have a new opportunity to watch news, local weather, advertising and entertainment provided via satellite to 20-inch LCD screens at gas stations around the country.

Hughes Network Systems LLC will provide the digital signage satellite network for Gas Station TV (GSTV), the company announced Aug. 27. Hughes will manage the broadband satellite network, while GSTV will manage content, media players, screens and speakers. Hughes will use its HughesNet broadband satellite service to manage remote installation and maintenance. 

GSTV currently is broadcast on more than 4,000 screens in New York, Los Angeles, Chicago, Philadelphia, Atlanta, Dallas, Houston, Detroit and Tampa. Next year the company plans to expand the service to more than 15,000 screens. 

"We are very excited to be providing our HughesNet Digital Signage solution to GSTV,” Mike Cook, senior vice president of North America at Hughes, said in a statement. "… Based upon this and other HughesNet digital signage deployments, Hughes is confident GSTV’s gas station retailers will see a positive impact on their bottom line."