[Satellite TODAY 08-22-12] Ericsson
is set to launch a new HEVC/H.265 encoder that aims to deliver live and linear TV to mobile networks and devices in real-time with resolutions up to HD quality, the technology developer announced Aug. 22.
The Ericsson SVP 5500 HEVC encoder was designed to reduce bandwidth requirements for current and future services and enable operators to deliver consistent, high-quality TV experiences on mobile devices in the home or on the move.
“As operators strive to keep pace with the multi-screen consumer demand, they are facing increased strain on their networks,” Ericsson Director of TV Compression Giles Wilson said in a statement. “There is an immediate need for new video compression solutions that enable high-quality pictures over mobile networks, while keeping bandwidth and storage costs as low as possible. We understand the dynamics of consumer and operator needs, and the launch of the Ericsson SVP 5500 encoder demonstrates our ability to make first to market moves that allow next-generation TV experiences to become mass market reality.”