 |
The ongoing globalization of the satellite-enabled marketplace fills me with awe. People around the world read daily about technology triumphs such as the recent Chinese EVA, the Indian lunar orbiter, American-Russian-European cooperation at the International Space Station, developments in Brazil and Israel, and the expansion of national and regional satellite systems everywhere.
There’s always a comforting subtext to all this information – the evolution of commercial space-based technology and growth of useful applications are the wheels that drive the marketplace. But with the current world economic situation going from bad to uncertain at best, the next few years may well belong to those with the spirit and the will to decipher the messages being sent. And this detective work relies most heavily on one thing and one thing only – marketplace knowledge that can be converted into “actionable intelligence.”
The other day I was speaking with Spacenet chief executive officer Andreas Georghiou, a man I have known for 20 years. We’ve seen the ups and the downs of those two decades together, and he has a lot to say: “My thinking is that the question of how satellite companies will fare in this ‘new’ and challenging world will depend on a few key developments. First, recognize that each category of the satellite industry really has a different business model – digital audio and consumer services on one end, the FSS players at the other and in the middle companies like Spacenet. Each model will be affected in a different way.
“Second, the customer value proposition that each business model operates under will have to hold up against alternative technology pressures that will emerge under new economic conditions. Specifically, each company faces terrestrial competition of one kind or another. As the pressure mounts for those competitors, what will they do differently that may require us to counter?
“Thirdly, different companies are leveraged to different degrees. Their ability to be successful will depend to a significant degree on their ability to get funding for growth or at least maintain and service the debt they are under.
“And, lastly, will our customers have money to invest in telecom? Will our competitors be able to change the game with big plans without the funding for those visions?”
These are big questions, and they need answers. If you are feeling just a bit of fear and uncertainty as to what the future holds for the satellite-enabled marketplace, and you have the moxie to take steps to erase your doubts, plan now on attending SATELLITE 2009. The exhibit floor alone will wow you with nearly 300 participating companies who see a bright future for satellite-enabled communications. The buzz from 9,000 attendees will invigorate and refresh you and the intelligence to be gained from dozens of sessions and hundreds of expert speakers will give you the edge you need to succeed.
All you have to do is register. We’ll be waiting at the other end to welcome you to Washington, D.C., next March.
 |
|
Satellite Manufacturing: Keeping Balance as Complexity Increases
Thursday, March 26, 2009, 4:45 p.m. 5:45 p.m.
Satellite manufacturers are facing an increasingly complex marketplace. There are changing balances between commercial, military, and civil/scientific customers as well as between geostationary and non-geostationary systems. New technologies and suppliers are emerging around the world. New economic realities are forcing realignments among companies to meet business as well as regulatory challenges. Chief executives from the major manufacturers face off in a free-wheeling discussion of how they individually and the satellite industry as a whole can best evolve to accommodate the shifting market, add value to customers, and make a profit.
Moderator:
Andrea Maleter, Technical Director, Futron Corp
Speakers:
Marshall Byrd, General Manager, Lockheed Martin Commercial Space Systems*
Patrick DeWitt, CEO, Space Systems/Loral
Evert Dudok, CEO, EADS Astrium
Stephen O'Neill, Vice President, Boeing Space & Intelligence Systems
Christopher Richmond, SVP Global Communications, Orbital Sciences Corporation
Reyland Seznec, CEO, Thales Alenia Space
Sponsored By:
*Invited
The SATELLITE 2009 Conference Brochure will be mailed the week of November 24th. Inside your SATELLITE 2009 Conference Brochure you will find a variety of Networking Opportunities, Pre-Conference programs and Conference programs. Build you agenda in outlook, and find sessions by speaker name, or session topic. Visit the SATELLIE 2009 Web Site to view the searchable conference schedule.
 |
|
The SATELLITE 2009 Conference & Exhibition is now less than 18 weeks away! More buyers and sellers of satellite-enabled communications technology than ever before will converge in Washington, DC at SATELLITE 2009 to learn from and network with one another, forming new partnerships and solidifying existing relationships with business prospects, strategic partners, and current customers.
Preliminary data indicates that SATELLITE 2009 will be the largest and most dynamic event in our 28-year history. Attendance for the conference and exhibition is trending well ahead of traditional benchmarks, the exhibit hall is on pace to feature more cutting edge products and services from more leading suppliers than ever before, and partner hotels are experiencing unprecedented demand from SATELLITE registrants.
If your company’s products, services and solutions are used by the military/government, broadcast, telecommunications, enterprise, emergency response, and/or commercial satellite markets and you've waited to secure your position on the SATELLITE 2009 exhibit hall show floor, we strongly urge you to contact us now while prime space is still available. We are on pace for a sold-out event featuring more than 280 exhibiting companies and 9000 registrants from 65 countries worldwide – don’t miss your chance to get a piece of the action!
To view the exhibit hall floor plan and current list of exhibitors, please click here
Contact Michael Cassinelli, Exhibit Sales Manager today to learn how you can meet your market and strategically position your company at the most important event of the year in the global satellite-enabled communications marketplace.
 |
|
Washington Space Business Roundtable Flagship Lunch and Silent Auction
11:45 a.m. – 1:15 p.m. Wednesday, March 25
WSBR will hold its heralded Flagship Lunch and Silent Auction during SATELLITE 2009. WSBR is pleased to announce Marine Corps General James E. Cartwright, Vice-Chair of the Joint Chiefs of Staff, as the keynote address. This lunch is a perfect opportunity to bring colleagues and customers to maximize all that you can learn and experience at SATELLITE 2009.
Tickets: $85 Non-member; $65 Member
You may purchase tickets when registering for SATELLITE 2009.
 |
|
The SATELLITE 2009 Press Room is your one-stop-shop for the latest news and product releases in the satellite marketplace. Here's a recent headline:
Mobile Satellite Ventures Files Comments on 700 MHz D Block Public Safety Network
Reston, VA - Monday, November 10th 2008 - In response to the Federal Communications Commission’s plans to conduct a re-auction of the 700 MHz D block spectrum, Mobile Satellite Ventures (MSV) filed comments recommending the expansion of satellite requirements to ensure reliable and interoperable communications to the public safety community.
Read more
Read all Press Releases
 |
|
 For the sixth year in a row, SATELLITE 2009 is a proud participant in the Department of Commerce's International Buyer Program. The U.S. Commercial Service located in your local U.S. Embassy or Consulate helps connect international attendees with U.S. companies exporting products and services. As a representative of a qualified company, you can attend SATELLITE 2009 with an official delegation under the support of the U.S. Commercial Service.
For more information on the International Buyer Program, tips on obtaining a visa or for an official letter of invitation, please click here.
 |
|
Thales Alenia Space to Provide Amos-4 Ground Segment
Thales Alenia Space signed a contract with Israel Aerospace Industries (IAI) Ltd. for the development, delivery and installation of elements of the Amos-4 ground segment, Thales Alenia Space announced Nov. 19.
Under the contract, Thales Alenia Space will provide the payload traffic manager, in-orbit test system, communication system monitoring and station monitoring and control for local and remote operation of the telemetry, tracking and control station.
In July, Thales Alenia Space received a contract from IA to supply RF communication assemblies for Amos-4, which is being manufactured by IAI for Spacecom Ltd.
Amos-4 will expand Spacecom’s range of Ku- and Ka-band capacity, providing international communications and broadcasting transmission services. The satellite is scheduled to be launched in the 2012 third quarter.
CPI Receives Military Communications Systems Contract
Communications & Power Industries Inc. (CPI) has been awarded a $1.4 million contract to design, develop and test Ka-band traveling wave tubes and amplifiers for the U.S. Air Force, CPI announced Nov. 18.
The two-year contract was awarded by the U.S. Air Force, Air Force Materiel Command, Air Force Research Laboratory in Rome, N.Y. The components will support airborne communications applications.
“We expect the development work CPI is doing for this military communications program will result in significant technology advances for high-power Ka-band amplifiers and for airborne communications applications,” Andy Tafler, president of CPI’s Satcom division, said in a statement.
Thuraya Targets Libyan Broadband Market
Thuraya is rolling out its ThurayaIP service to government and corporate sectors in Libya, the company announced Nov. 19.
In partnership with General Post & Telecommunications Company, the national service provider in Libya, Thuraya has begun installing ThurayaIP terminals for user segments such government agencies, oil and gas companies, media, and international organizations operating in the country.
To help meet demand in Libya, Thuraya is setting up a branch office for customer management, with a showroom displaying all it’s products, services and accessories for mobile handhelds, fixed, rural telephony, maritime, broadband and fleet tracking communications.
Raytheon to Restore GBS Bandwidth Over Atlantic
Raytheon Co. has been awarded a task order by the U.S. Defense Information Systems Agency to restore the available bandwidth of the Global Broadcast Service (GBS) satellite communications system over the Atlantic Ocean to support naval vessels and operations, Raytheon announced Nov. 18.
Under the Advanced Technology Support Program 3, Raytheon will complete the integration of the satellite broadcast manager facility in Norfolk, Va., with the U.S. Naval Station uplink in Rota, Spain, to provide GBS broadcast coverage over the Atlantic. Developed and operated by Raytheon, the GBS provides high-speed, high-volume intelligence and situational awareness data to military forces around the globe.
"The enhancement to GBS restores the bandwidth available to disseminate mission essential intelligence, surveillance, and reconnaissance data to warfighters transiting or operating in the Atlantic Ocean," Guy Dubois, vice president of Raytheon's Operational Technologies and Solutions, said in a statement.
Boeing to Upgrade GPS Control Segment
Boeing will upgrade the U.S. Air Force's Operational Control Segment (OCS) satellite ground control system to operate GPS 2F satellites as well as provide advanced encryption and data-protection capabilities, Boeing announced Nov. 17.
The OCS system, also known as the Architecture Evolution Plan, is a distributed-server-based system designed to improve operations, increase efficiency and provide a foundation for new capabilities. "This is the first step in enabling the advancements that the GPS 2F satellite brings to the GPS constellation," Craig Cooning, vice president and general manager of Boeing Space and Intelligence Systems, said in a statement. "The flexible design of the OCS system enables it to accommodate technology improvements as they become available."
The first of 12 Boeing-built GPS 2F satellites is scheduled to launch in the third quarter of 2009.
ADVERTISEMENTS
Register Now for Digital Switchover: What It Means for Broadcasters Webcast
Tuesday, December 16th, 1:00 ET
Join Via Satellite and a panel of experts as they tackle this important and timely topic. This live one-hour webcast will address how this government-mandated move will affect satellite service providers, satellite operators and hardware manufactures. Discover lessons learned from other countries who have made the transition as well as what opportunities will be created post-switch. No travel required. Register Today
Satellite Industry Directory
Updated for 2009! Brought to you by the publishers of Via Satellite, this annual directory is your reference guide to global satellite coverage maps and hundreds of product and operator listings. Click Here to get $100 off the cover price when you enter promo code DK5045 during checkout.
|
|
