EchoStar, GVT to Form Joint Venture in Brazilian Pay TV Market

Brazilian flag
Photo: R. Loewenthal

[Via Satellite 10-01-13] EchoStar Technologies and GVT, a subsidiary of Vivendi, have entered into negotiations to form a joint venture for pay TV services in Brazil.

GVT and EchoStar aim to position their future joint venture as a leader in the fast growing Brazilian pay TV market which would also benefit from the expected higher demand driven by two key global events to be held in the country: the FIFA World Cup in 2014 and the Olympic Games in 2016.

The joint venture would be headquartered in Brazil and managed by GVT. The objective is to offer a national service based on IPTV and a unique high power satellite to provide leading edge features, quality and reliability to consumers. The deal is subject to execution of definitive agreements and all corporate and governmental approvals.